TO WORK OUT AND REALIZE A CONCEPT FOR THE NEW CHEVROLET SPARK PRESENTATION, REFLECTING THE KEY CHARACTERISTICS OF THE VEHICLE.

To prepare hardware, catering, entertaining program for the project.

To attract prospective customers and interest them in the new product.

Number of guests: 300

MY MOVIE HERO!

"When the impossible becomes real, and rush hours in a city turn into a comfortable journey. When style and speed charm you, you feel an irresistible strive for beauty. It will soon rush into your world highlighting unknown bright sides of it. Coming soon on all city highways! Chevrolet Spark. Opening on April, 16^th ..." - this is the way SSHIKOM organized a shooting of a new Trinity Motors blockbuster, the new Chevrolet Spark – the main hero! Guests of the event became the invited stars of the movie.

FILM STUDIO. CHEVROLET SPARK!

The Centre hall was decorated like a film studio by SSHIKOM designers. The car appeared from behind a falling white screen at the presentation culmination moment. We suggested and realized the following mechanism of the car appearing in the studio. Chevrolet Spark stood in front of the stage behind a white cloth. From behind the car was illuminated by a projector, so that the guests could see only a black silhouette of the car on the screen. Furthermore, during the presentation the guests could take part in contests.