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TJ Collection's Big House
Client: TJ Collection
When: 26.02.11
Where: Klyazma Holiday Hotel

TJ Collection's Big House

Task

TO WORK OUT AN UNUSUAL CONCEPT OF A TRAINING SEMINAR, ORGANIZED TO INFORM THE EMPLOYEES ABOUT FASHION TRENDS OF THE SEASON AND THE NEW COLLECTION OF TJ COLLECTION CLOTHES.

To finish the seminar with a bright night program.

To create a friendly, informal and relaxing atmosphere of the event.

Number of Guests: 600

Concept

VISITING TJ COLLECTION.

During the seminar TJ Collection became  a kind host receiving guests in its big house. On the one hand, such a concept solution created a cordial atmosphere of the event and let the guests learn all the important information better. On the other hand, it was an excellent motive to pass on to the second part of the event - the 90s Party.

Details

PRESENTATION MOVIES. THE 90s. IVANUSHKI.

The stage deco reminded of a big house with a rambling living room, a light bedroom and an tasty smelling kitchen. Different interesting guests visited TJ Collection and the hosts; they shared their thoughts about the subject of the seminar with the company's employees. Presentation movies were shown on a big screen in the living room of the house. The atmosphere of the 90s was recreated during the night program. Colorful dress code, popular hits of that legendary time, contests in the 90s style and performance of Ivanushki International created the cheerful mood of the party.

Related Projects

1

A seminar and a party after it for the company's employees.