Client: Samsung
When: 11-12.04.14
Where: European Shopping Center
When: 11-12.04.14
Where: European Shopping Center
Night of Super Shopping with Samsung Galaxy S5
Task
TO ORGANIZE A PROMOTIONAL EVENT,
promotional campaign and presentation of the new flagship model of Samsung - Galaxy S5 during the event Night of Super shopping in European Shopping Center.
Number of guests: 10 000
Concept
ONLY ONE NIGHT CAN GIVE YOU EVERYTHING
you dreamed so long time. Just come and get it. Only goodies night can give you something unique, something absolutely new. Night when you can get fun, joy, drive, crazy emotions, friends and … Samsung Galaxy S5! S5 as key life element will be you navigator and helper during this night.
Details
VISITORS OF EUROPEAN SHOPPING CENTER
got route lists to participate in the quest. Answering questions about Galaxy S5 and testing its' new features, the guests were completing tasks of the big game. Quest winner received a certificate for 100 000 rubles, which he can spend in Samsung Gallery. Leading the event were Irene Ponaroshku and Alexander Anatolyevich, and Polina Gagarina, Tesla Boy, 5sta Family and Todes lighted the main stage!
